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Rochester TRENDS: AI in Action for the Modern Business

  • Irondequoit Country Club Rochester, NY (map)

Join us for Greater Rochester Chamber's Rochester TRENDS event: AI in Action for the Modern Business! This exciting session features two visionary leaders who are redefining how organizations work, innovate, and grow with AI. Whether you’re just starting to explore AI or already implementing automation, this event will equip you with actionable insights to make a real-world impact. Discover practical use cases, proven strategies, and bold ideas for the future—from workflows and operations to creativity and culture.  


This event will feature an engaging presentation from Joshua Coon, Chief of Brand Experience at Truth Collective and Jeff Knauss, CEO & Co-Founder at Arcovo AI. 

Coon will present on how artificial intelligence is a fundamental transformation of how we work, create, and grow businesses. He will showcase Truth Collective's journey adopting AI, and how it is reshaping their business, opportunities, and more.

Knauss will share practical strategies to drive real business outcomes, including a crash course of prompt engineering frameworks, and a roadmap for building AI readiness.

Key Takeaways Include:

  • The four key aspects of AI integration that any business can apply:

    • Technology

    • Team

    • Work & Business Transformation

    • New Opportunities

  • How to utilize AI agents alongside your human team

  • What successful AI adoption looks like across functional areas

  • How AI amplifies human expertise, passion, and creativity

Who Should Attend?
This event is ideal for innovative organizations and teams across industries—business leaders, HR professionals, marketers, operations teams, IT specialists, and anyone eager to harness the transformative power of AI. Attendees will gain actionable insights, real-world examples, and strategic frameworks to confidently embrace AI and drive growth. Don’t miss this chance to stay ahead in today’s rapidly evolving business landscape!

Program Schedule:
--8 to 8:30 AM - Registration, Networking & Light Breakfast
--8:30 to 10 AM - Welcome Remarks, AI Presentation followed by Q&A Session
--10 AM - Closing Remarks

RSVP Deadline: Thursday, May 1st. Please note that refunds will not be issued after this date. 

Thank you to our event sponsors: Truth Collective & Arcovo AI


About Rochester TRENDS event series:
Our member organizations need to be on the cutting edge to succeed in today’s fast-paced and competitive environment. Awareness and understanding of the latest business/community trends and current information, strategies, and happenings is exactly what the Rochester TRENDS series aims to provide. At this series, hear from renowned speakers on issues important to businesses and the community, and obtain timely information about trending and current topics from those in the know. 

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March 26

Transform Your Business with AI ft. Jeff Knauss

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48th Annual Crystal Ball & Sales and Marketing Excellence Awards